Who we are

Joyce Seitzinger – Founder

Joyce is a highly experienced educational technologist, learning designer and UX practitioner. She is passionate about reimaginging how we design learning experiences through emerging technologies and innovative experience design. She has presented as a keynote and invited speaker at many conferences, most recently speaking on LX Design (Learner Experience Design) in South Africa and at SXSWEdu in Texas.


Mark Smithers – General Manager

Mark has extensive experience working in higher education in Australia and the UK. He developed his first online learning content in 1995 and he has been working in the field ever since.


Kate Hunt – Consultant

Kate is a very experienced learning designer and editor. She specialises in applying sound instructional and learning design pedagogy and processes, editing in the educational sector, editing for plain English, analysing and advising on client needs, team work and team management.